Optional Welcome Reception

All conference attendees are invited to a special welcome reception located at Filini Bar and Restaurant inside the Radisson Blu Aqua Hotel. Wine, beer and appetizers will be served compliments of EGIA.

Check-in & Buffet Breakfast

Opportunity to network, visit exhibitor booths and enjoy a complimentary buffet breakfast.

Welcome/Intro

Review of the day's agenda and meeting logistics.

Keynote Presentation

How the BEST Leaders Ignite Energy and Fuel High Performance Using a Success Rhythm!

Presenter: Rob Shallenberger

Is your team and organization firing on all cylinders, in other words, are they in a rhythm? Many leaders and managers wished they had more tools and know-how to energize and empower their teams. Participants will learn how to use powerful tools and processes to transform a culture and help their team stay on the cutting edge. Participants will discover how to establish a Success Rhythm throughout their entire organization to see a direct impact on the bottom-line, employee turnover, customer satisfaction, safety record, and to help them become a disruptive force within their industry.

Leverage 40 years of research to unleash the 12 principles that propel people and organizations to the top. Guaranteed to help bring out the best in your teams and employees!

Exhibitor Introductions

Exhibitors introduce themselves to the audience.

Break

Opportunity to network and visit exhibitor booths.

Breakout Sessions

OPTION 1:

Sales, Marketing & Sales Management Town Hall Troubleshooting

Presenter: Drew Cameron

This session is completely unconventional and unscripted. Drew Cameron will share insights regarding some of the latest trends yielding dynamic sales success and how you can capitalize with this new level of differentiation.

You will get answers to questions YOU provide to solve the YOUR sales, marketing and management challenges and help you seize opportunities you encounter in your business RIGHT NOW.

Drew will troubleshoot and address your real world issues and provide practical solutions his company uses with their clients every day.

If you are a sales or service manager, a company owner, or anyone who manages people, this interactive session will help you solve many of the issues that plague supervisors, restrict revenue results and punish personal performance and profit potential. This is your sales sellutions laboratory.

Learning objectives:
1. A few of the latest trends to differentiate your company, products, services, people and processes to stand out in a sea of sameness.
2. Solutions to some of the biggest challenges contactors from around the country face.
3. Interactive town hall format allows attendees to ask questions to shape the discussion and learning and get FREE content and phone and email support on all subjects discussed.

OPTION 2:

Mission Critical… How to Maximize Your Resources for More Work, Happier Clients and More Profit

Presenter: Geno Gruber

Most business owners are not aware of how much business they step over each day. In this breakout session Geno will both shock you and inspire you by exposing how your inbound phones have a direct impact -- up or down -- on your sales departments close ratio. You will see what he did to turn a $4 million business into a $6 million business in just a couple of months working with a call center. If you think your phones are being properly handled, you may think differently after this class.

The way your phones are answered is just one detail, what you do with the call after you book it is another. The traditional method of dispatching our technicians and sales people is flawed. With current technology and modern thinking, you can decrease unnecessary wear and tear of your vehicles, increase productivity and improve employee morale.

OPTION 3:

Transformation through Diversification

Presenter: Eric Howarth

Many top contractors are looking to product line diversification as a strategy to differentiate and grow their company, boost sales and increase bottom line revenue and profitability. During this session you'll learn how HVAC and Solar contractors are transforming their companies and accelerating growth at unprecedented levels by adding proven product line extensions. You'll hear from contractors that have successfully navigated through the process of adding new product lines and directly from product suppliers that will provide session attendees with a roadmap for successful implementation.

OPTION 4:

Pathway to Sustainable Profitability

Presenters: Mike Robinson

Contracting is a tough business. Whether it's HVAC, plumbing, solar or any of the other trades, the daily demands on the business owner are vast and complicated. That's where EGIA wants to help! And not just "help" as in... "here are some great business tools... good luck", but rather help in providing complete, ready to implement solutions so that EGIA members have REAL help in improving operational and administrative efficiencies, improving the customer's experience doing business with their company and improving profitability. Come to our breakout session "Pathway to Sustainable Profitability" and learn about a few of the newest EGIA member benefit programs as well as learn how to close more leads without being a "hard core" salesman by bundling high-efficiency equipment with financing, rebates and IAQ offerings. Additionally, Mike will introduce the new Contractor Marketplace website and overview special offerings from EGIA’s vendor partners.

Lunch Buffet

Opportunity to network, visit exhibitor booths and enjoy a complimentary buffet lunch.

Breakout Session

All Morning Breakout sessions are repeated.

Break/Transition

Opportunity to network, visit the exhibitor booths and move to back to the main ballroom.

Keynote Presentation

Operational Excellence: Re-build Your Empire to Reveal Your Greatness

Presenter: Drew Cameron

Great companies are comprised of having the right people on the team, in the right positions, doing the right things at the right time. Most companies are built on the fly as they grow. People are added and duties assigned based on need, not a plan. How can a company that is built in such a haphazard manner reverse-engineer itself and discover its true potential?

Drew will share his insider secrets on how his team works with clients to expose the self-limiting shackles that typically strangle a company’s performance, deactivate its people, and can literally snuff the life out of an organization.

Learning objectives:
1. The 5 keys to success in business
2. How to reverse engineer an existing business to reveal its true potential
3. The single biggest mistake all businesses make and how to avoid it

Reception

Complimentary open bar (beer, wine & spirits) and Hors d'oeuvres hosted by Service Partners. This will be another great opportunity to network and visit the exhibitor booths.

Continental Breakfast

Opportunity to network, visit exhibitor booths and enjoy a complimentary continental breakfast.

Keynote Presentation

Nothing Happens Until Something Gets Sold: Grow Your Sales, Increase Your Margins and Change Your Zip Code

Presenter: Weldon Long

Even on your busiest day of the year you would never ask your accountant to run a service call, nor would you ask a CSR to do an install. You wouldn't do that because you know it requires professional skills, training and experience to perform service and install functions at an expert level. But often times, when it comes to sales, the first person we find with a pulse and a heartbeat becomes our sales department. The truth is it takes skills training experience to be an expert in sales just like it does in service and install.

Weldon Long grew his residential HVAC company from his living room to $20 million in sales in just five years. He is one of the nation's leading sales experts. He won't teach you what he read in a book or what he thinks might work at the kitchen table. He will teach you what he's learned in the real world of sales from the ground up.

During this powerful and dynamic presentation you will learn:
1. The seven power questions that will change your sales performance overnight.
2. A simple four step process to transform your sales results.
3. The four most powerful words and sales.

Do not miss this powerful presentation. Whatever you're doing, change your plans and be there. Get your mind right. Get your sales right. And get ready to change your zip code.

Break/Transition

Opportunity to network, visit the exhibitor booths and move to breakout rooms.

Breakout Sessions

OPTION 1:

Mastering the Overlooked Steps to Profit

Presenters: Mike Robinson & Geno Gruber

An often overlooked area that results in contracting businesses underperforming involves budgeting, strategic planning and daily results management. All great businesses spend time mapping out their business results annually, and many times these companies map out their growth and profit strategies several years in advance! And then, once the time and effort has been put into planning business growth and profitability, many times the necessary daily measuring tools to help achieve the operational results are not put into place. Daily business performance measurement and management means small problems stay small and are corrected quickly. Mike Robinson and Geno Gruber will walk you through the basics of business planning and performance management.

OPTION 2:

Price for Profit & Finalize More Sales with Financing

Presenters: Drew Cameron & Eric Howarth

Gain an eye-opening insight to pricing strategies for all home services sales. Drew Cameron, President of HVAC Sellutions and Energy Design Systems, Inc. will share the methodologies, philosophies, and techniques he uses with show you the pricing most contractors make as well as the proper method for pricing your jobs to cover all direct costs, overhead, commissions, financing costs, profit (double-digit net profit), etc.

Once you have the right price, you have to get a customer to discover and decide that your value proposition is right for them. Consumers look for convenient and flexible payment plans when making large tickets purchases since the average US homeowner has only $3,800 in their bank account. Top sales professionals realize this and discuss money and payment options openly and effectively, not as an option or afterthought, but rather as the smart and primary way most consumers investment in home services.

Eric Howarth, Vice President of Contractor Services for EGIA will discuss highly effective payment plans and the ways top professionals share this information with homeowners as part of crafting a compelling solution that truly solves their problems and makes economic sense. Inspire customers to emotionally aspire to desire to do business with you and appeal to their logical critical way of thinking where the money makes sense and you will win more business…GUARANTEED!

• Learn the pricing mistakes over 90% of contactors make
• Learn how to cover your direct and indirect costs, and profit objectives for all job types.
• The most effective ways to communicate and present investment options to your customers.
• Proven strategies and best practices for increasing your close ratio and average job.
• The best payment plans currently available for home improvement contractors.
• How to match different types of customers with the most appropriate payment plan.

This is NOT an accounting, finance or cashflow webinar. This knowledge will SAVE your business from mediocrity and ensure a highly profitable existence.

Lunch

Complimentary boxed lunch, an opportunity to network and visit exhibitor booths.