EGIA

Revenue Per Lead and Why it Matters | Clip of the Week

One of the most important KPIs to track in the contracting industry is revenue per lead.

In this "Clip of the Week" from EGIA's critically-acclaimed Cracking the Code show, HVAC sales expert Weldon Long discusses how important this metric is to the overall success of your company.

Watch the clip below, and visit EGIA.org/Show to watch the full show for more on building your maintenance agreement club.