Written by EGIA Contractor University Faculty & Marketplace Partners
Leadership Lights the Way in Adversity
By Drew Cameron
It is certainly an unprecedented time in the trades (as it is everywhere else in the world). HVAC, indoor air quality, home performance and other home services contractors across the United States are seeing all sorts of changes driven by the pandemic, the economy, weather, technology, customers, etc.
Why Does it Matter to Contractors that the Home Improvement Lender be a Regulated Bank?
There are many players in the home improvement lending game these days, but some are simply a smarter choice than others. Not every organization offering payment options is a chartered bank, and that can make a critical difference between a smooth loan experience and a headache for you and your customer.
How Can My Business Thrive in the Midst of Difficulty?
By Weldon Long
One thing in the life of a contractor is certain: difficulty is coming. Everyone from Biblical prophets to Buddha to M. Scott Peck in The Road Less Travelled accurately predicts trouble and difficulty lie ahead. We don’t know whether it will be a cyclical economic downturn, or a global virus, or a disruption in our supply chains, or an aggressive competitor, but we do know we face challenges ahead in our personal and business lives.
It’s one thing to know all that; it’s another thing to understand best practices for putting that knowledge into action. The good news? Asking money-related questions in the right way can be easy with just a little coaching. By following a few simple processes for offering payment options, you can take the price issue out of the equation and see that business growth you’ve been pushing for.
Customer Trust Requires Consistent Performance in Great Experiences
By Brigham Dickinson
As a business owner, your employees are at the heart of everything you do. How they feel about you, and how they perceive the company, can directly affect how they interact with your customers. That means the consistency of your customer service experience depends on how you lead your business, not just your individual employees. If your business is struggling to make sales or bring customers back later on, it could be time to think about how you personally are building the trust your employees have in you as their leader.