Clip of the Week | Don’t Be a One-Upper!

In sales or on a service call, there's nothing more vital than building a relationship with the homeowner. It's important to find common ground, shared interest, but also to not let those shared interests steer the conversation to you; you're there to talk about the homeowner.

In our latest Free Clip of the Week, Weldon Long lays out conversational strategies to ensure you're not unconsciously being the "one-upper," taking over the conversation, and driving your potential customer away.

This clip is excerpted from this week's episode of Cracking the Code. Visit www.egia.org/show to watch the latest full show.