September 4, 2018 - Volume 42
EGIA Contractor University Weekly Update
Learn Industry Leaders’ Keys to Success at Contractor Leadership LIVE
“Clarity Is Power”

Focus and clarity are building blocks to success. When you set goals with clarity, and commit to focusing on those goals, you block out the noise and put yourself on the path to prosperity.

In this week's episode of Cracking the Code, Weldon Long explains the power of clarity and living in the present moment -- and how they can align you toward success.

Plus, marketing ideas now that it's September and business is slowing down, and much more!

Watch the Show

Watch now before it enters the EGIA members-only archive on 9/10.

Learn Industry Leaders’ Keys to Success at Contractor Leadership LIVE
Free Snippet from the Weekly "Ask the Experts" Conference Calls

How should we charge our clients for parts that are under warranty?


If it’s under warranty there’s really two different places that could happen, right? Either it was our install and it’s under your warranty, so that would depend somewhat on how you manage your overall customer experience. And then there’s the second area which is, somebody else installed it, and your service guy is out there ...

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Register & Submit Your Own Questions for the Next "Ask the Experts" Conference Calls for Alliance and Premium EGIA Members

Register for Monday 9/10
10am Pacific (1pm Eastern)
Register for Monday 9/17
10am Pacific (1pm Eastern)
EGIA Podcast
“Converting More Website Visitors”

95% of visitors are leaving contractors' websites without doing anything. They don't take action. They don't book a call. That's not only a wasted opportunity, but potentially mass amounts of wasted marketing dollars.

In the latest episode of Contractor Coffee Club, Mark Matteson welcomes Trevor Flannigan, COO of HomeServiceChats, who talks about strategies for converting more website visitors and maximizing marketing spend.

Subscribe On iTunes
Listen Now
Learn Industry Leaders’ Keys to Success at Contractor Leadership LIVE
on Local Events & Home Shows

More and more often, marketing and lead generation has shifted online. But there are still tried and true in-person methods to drum up new business, including an industry favorite – the home show, and other live, face-to-face events. In this month’s Snapshot Survey, we’re asking all about local events and home shows to better understand how contractors are embracing event marketing.

Take this month's survey on Local Events & Home Shows and be entered for a chance to win a $100 Visa or Mastercard gift card.

Take the Survey Now
August’s Contest Winner
Congratulations to Nathan Shafer of Shafer Heating & Cooling LLC in Hillsboro, OH, for winning last month's $100 gift card
Learn Industry Leaders’ Keys to Success at Contractor Leadership LIVE
Recently, we surveyed contractors about their Inventory Management. Below is the result from one of the questions we asked:

Does your company have a formal, data-driven forecasting process to attempt to ensure the correct inventory is on hand?

While every contracting company carries some inventory, only 17% of surveyed companies use a formal, data-driven process to forecast how much they should have on hand, while 83% simply estimate. Of course, not having equipment when you need it can cost you sales, but holding excess inventory is likewise going to impact your bottom line by occupying capital you could be allocating elsewhere while increasing the many fixed and variable costs associated with warehousing. In a perfect world, you’d have zero inventory on-hand while the supplier never misses an order. Short of that however, you should at least proactively incorporate data in order to forecast as accurately as possible. Some considerations include:

checkmark Previous sales history -- What products have sold in the past? What quantities? What time of year?
checkmark External influences like utility rebate programs or distributor pull-through programs
checkmark Planned growth
checkmark Planned marketing initiatives and associated demand changes
checkmark New equipment models and models that will become obsolete, according to distributor or manufacturer

Log-in to access the full research summary report on Inventory Management, as well as the entire Snapshot Survey archives.

Log-in Now

Visit the interactive Contracting Best Practices Library on for training and education resources on inventory management, material handling and more.

EGIA Podcast
“New Employees”

On, George asked:

“What are you using to determine when to bring on additional employees?”

See other contractors’ and consultants’ feedback, and join the conversation yourself, on Contractor Connect – the latest EGIA member benefit free for all members.

Learn Industry Leaders’ Keys to Success at Contractor Leadership LIVE
Sign Up Now to Secure a Seat

EGIA’s acclaimed live educational workshops are back this fall and, as always, registration is free for EGIA Premium Members! Upcoming workshops include:

View Full Event Schedule
EGIA Podcast
“Sherlock Holmes & Carbon Monoxide Testing”

One of my favorite fictional characters growing up was Sherlock Holmes. Holmes was an extraordinary detective with a gift for finding clues of a mystery others completely missed. His confidence, observational skills, and attention to detail added an extra appeal to the stories. Little did I know the qualities of Sherlock Holmes would apply to my skills when conducting CO testing years later ...

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EGIA has partnered with National Comfort Institute (NCI), the HVAC industry’s leading technical training organization, to create the High Performance HVAC Alliance which delivers a powerful new joint membership opportunity for contractors. The new alliance membership option includes all the benefits of both EGIA and NCI premium memberships at a significantly reduced rate.

Join As An Alliance Member
Learn More
Learn Industry Leaders’ Keys to Success at Contractor Leadership LIVE
EPIC 2018
Sign Up for the Waiting List

EPIC2018, EGIA’s hotly anticipated contractor conference, is officially sold out!

Featuring can’t-miss keynote presentations from sales psychology expert Connie Podesta and legendary outdoorsman Aron Ralston, who’s harrowing story inspired the Oscar-nominated film 127 Hours, as well as breakout sessions led by some of the industry’s most acclaimed educators, EPIC2018 takes place September 27-28 at the Cosmopolitan of Las Vegas.

While the conference registration has reached capacity, you can now join the waitlist. In the event of cancellations, spots will be filled from the waitlist in the order they joined.

Join the Waitlist
Industry Leading Financing Available for Contractors
TruTech Tools

TruTech Tools provides advanced tools and test instruments to technicians in the HVACR and Energy Audit Industries. The go-to source for advance tools and test instruments for techs in the HVACR and energy audit industries, TruTech Tools prides itself on stellar application support and a passion for precision.

Special Offer for EGIA Members:
5% discount on Thermal Imagers and a 10% discount on all other items!
HVAC Sales Academy Video
More About This Offer
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Learn Industry Leaders’ Keys to Success at Contractor Leadership LIVE
In-Home Sales

In-Home Sales is one of the 10 core areas of curriculum available through EGIA Contractor University. For each core curriculum topic, online classes, in-person workshops and online library resources (videos, templates, and implementation tools) are available for EGIA members. To learn more about our in-home sales training, watch the intro video below and take the online class demo.

HVAC Sales Academy Video
In-Home Sales Class Demo
HVAC Sales Academy Video
In-Home Sales Intro Video
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