As simplistic as it sounds, you have to do one thing before you can become successful: prepare.

In this week's episode of Cracking the Code, Gary Elekes joins Weldon Long to lay out a list of goals, philosophies and strategies you need to embrace to align yourself toward success.

Plus, in the Q&A segment, Weldon discusses the strategy of offering a lowball diagnostic fee to get your foot in the door, how to close more appointments and more!

Watch now before it enters the EGIA members-only archive on 10/1.

Mark Matteson taps his decades of HVAC sales experience to lay out some simple rules for sales success, in the latest episode of the acclaimed podcast. And he explains the secret weapon that’s more valuable than anything else when it comes to closing sales and satisfying customers – and it’s a tool you already have.

Consistency Selling, the hotly anticipated new book from New York Times bestselling author and EGIA Contractor University faculty member Weldon Long, is set to release October 2!

In this new book, Weldon shares many of the powerful sales strategies and philosophies that helped him eliminate the peaks and valleys from his sales record en route to building an Inc. 5000 business that grew beyond $20 million in sales within just five years!

On ContractorConnect.org, Kenneth asked:

“I’m looking to see what shoulder season marketing campaigns have been successful. Any ideas would be appreciated.”

See other contractors’ and consultants’ feedback, and join the conversation yourself, on Contractor Connect – the latest EGIA member benefit free for all members.

More and more often, marketing and lead generation has shifted online. But there are still tried and true in-person methods to drum up new business, including an industry favorite – the home show, and other live, face-to-face events. In this month’s Snapshot Survey, we’re asking all about local events and home shows to better understand how contractors are embracing event marketing.

Does your company answer after-hours service calls?

Log-in to access last month’s research summary report on After-Hours Service Calls, as well as the full Snapshot Survey archives.

Visit the interactive Contracting Best Practices Library on EGIA.org/University for training and education resources on managing after-hour service calls.

EGIA’s acclaimed live educational workshops are back this fall and, as always, registration is free for EGIA Premium Members! Upcoming workshops include:

Static pressure measurement on commercial HVAC systems can vary significantly from one type of equipment to another. Commercial pressure testing also requires you to interpret and report internal equipment pressure drops. To remain savvy on the latest commercial air pressure testing…

EGIA has partnered with National Comfort Institute (NCI), the HVAC industry’s leading technical training organization, to create the High Performance HVAC Alliance which delivers a powerful new joint membership opportunity for contractors. The new alliance membership option includes all the benefits of both EGIA and NCI premium memberships at a significantly reduced rate.