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As every contractor knows, it's easy for us to close our deals during the summer months. When it's 100 degrees outside, homeowners practically throw their business at us. Our homeowners know they need our services and the only concern at that point is price, but once the temperature drops to 70 it becomes much more difficult than just dropping off a bid. That's when we need to get back to two of the most essential fundamentals we may have neglected during the summer months: building a positive relationship with our homeowners and really investigating our homeowners’ problems in order to eliminate their objections before they have a chance to bring them up. This week, we join Weldon Long as he continues with part 3 of our Back to Basics series, in a segment we call “Relationship and Investigation.”
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